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Schiffman, Leon G. Wisenblit, Joseph Kumar, Ramesh, S

Consumer behavior - 11th ed. - Delhi Pearson education 2016 - xxvii, 508 p.

Include Index, Glossary, Endnotes

ISBN: 9789332555099

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.834 / SCH

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