Bapna M. Sheetal
Identifying the green consumers and analysing their perception, attitude and behaviour towards eco-friendly products-a segmentation study with special reference to chennai metro: Thesis submitted to Bharathiar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Commerce - Tamil Nadu Bharathiar University 2018 - 231 p.
Consumer behaviour
Green products
658.8342 BAP
Identifying the green consumers and analysing their perception, attitude and behaviour towards eco-friendly products-a segmentation study with special reference to chennai metro: Thesis submitted to Bharathiar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Commerce - Tamil Nadu Bharathiar University 2018 - 231 p.
Consumer behaviour
Green products
658.8342 BAP