ZIKMUND, William G.
Exploring marketing resarch / [by] William G.Zikmund - 5th ed. - Philadelphia The Dryden Press. 1994 - xxiv, 818 p.
Includes index and references.
30981360
Marketing management
658.8 / ZIK
Exploring marketing resarch / [by] William G.Zikmund - 5th ed. - Philadelphia The Dryden Press. 1994 - xxiv, 818 p.
Includes index and references.
30981360
Marketing management
658.8 / ZIK