Kotler, Philip
Marketing management / Philip Kotler - 12th ed. - Delhi Pearson Education 2006 - xxxix, 672 p.
Appendixes: p.A1-A15; Glossary: pG1-G8; Image credits:pC1-C2; Index: p. I1-I20
8129711192
Marketing management
658.8 / KOT
Marketing management / Philip Kotler - 12th ed. - Delhi Pearson Education 2006 - xxxix, 672 p.
Appendixes: p.A1-A15; Glossary: pG1-G8; Image credits:pC1-C2; Index: p. I1-I20
8129711192
Marketing management
658.8 / KOT