KOTLER, Philp
Marketing management: analysis, planning, implementation and control - 9th ed. - New Jersey Prentice Hall 1997 - xxvii, 508 p.
132435284
Marketing management
658.8 / KOT
Marketing management: analysis, planning, implementation and control - 9th ed. - New Jersey Prentice Hall 1997 - xxvii, 508 p.
132435284
Marketing management
658.8 / KOT