KOTLER, Philip
Principles of Marketing / [by] Philip Kotler, Gary Armstrong - 11th ed. - New Delhi Prentice-Hall 2005 - xviii, 651 p.
includes glossary, appendix, references and
8120328256
Marketing
658.8 / KOT
Principles of Marketing / [by] Philip Kotler, Gary Armstrong - 11th ed. - New Delhi Prentice-Hall 2005 - xviii, 651 p.
includes glossary, appendix, references and
8120328256
Marketing
658.8 / KOT