Hamper, Robert J.
The ultimate guide to strategic marketing : real World methods for developing successful, long-term marketing plans / Robert J.Hamper - New York McGraw Hill Education 2014 - xii, 304 p.
9780071809092
Marketing-Management
Strategic planning
658.8 / HAM
The ultimate guide to strategic marketing : real World methods for developing successful, long-term marketing plans / Robert J.Hamper - New York McGraw Hill Education 2014 - xii, 304 p.
9780071809092
Marketing-Management
Strategic planning
658.8 / HAM