WENTZ, Walter B.
Marketing research: management and methods / [by] Walter B.Wentz - New York Harper &Row 1972 - xii, 590 p.
Includes appendixes and index.
Marketing research
658.83 / WEN
Marketing research: management and methods / [by] Walter B.Wentz - New York Harper &Row 1972 - xii, 590 p.
Includes appendixes and index.
Marketing research
658.83 / WEN