000 -LEADER |
fixed length control field |
00576nam a22002177a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20220208110143.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220112b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781526847232 |
041 ## - LANGUAGE |
Language of text/sound track |
English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
DDC Edition number |
23 |
Classification number |
658.8 |
Author Mark |
JOB |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Jobber, David |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Ellis- Chadwick, Fiona |
245 ## - TITLE STATEMENT |
Title |
Principles and practice of marketing |
Statement of responsibility, etc. |
/ David Jobber, Fiona Ellis- Chadwick |
250 ## - EDITION STATEMENT |
Edition statement |
9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London |
Name of publisher, distributor, etc. |
Mc Graw Hill |
Date of publication, distribution, etc. |
2020 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxx,831 p. |
500 ## - GENERAL NOTE |
General note |
Includes Index |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
9 (RLIN) |
10913 |
Topical term or geographic name entry element |
Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
item type |
Books in Reference (R) |