000 -LEADER |
fixed length control field |
00575nam a2200193Ia 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20211222103533.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
180712s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
198335369 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Author Mark |
EVA |
DDC Edition number |
23 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
EVANS, David |
245 ## - TITLE STATEMENT |
Title |
Marketing / |
Statement of responsibility, etc. |
[by]David Evans; edited by John Eve, Allister Langlois |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Oxford |
Name of publisher, distributor, etc. |
Oxford University press |
Date of publication, distribution, etc. |
1992 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
254 p. |
500 ## - GENERAL NOTE |
General note |
Includes appendixes and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing management |
700 ## - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
117912 |
Personal name |
Eve, John. |
Role |
Editor |
700 ## - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
117914 |
Personal name |
Langlois, Allister. |
Role |
Editor |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
item type |
Books in Stacks (S) |