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Marketing : creating value for customers / (Record no. 25822)

000 -LEADER
fixed length control field	00572nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20211217134322.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	72369221
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Author Mark	CHU
DDC Edition number	23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	CHURCHILL, Gilbert, Jr.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Peter, J. Paul
245 ## - TITLE STATEMENT
Title	Marketing : creating value for customers /
Statement of responsibility, etc.	[by] Gilbert A.Churchill., Jr., J.Paul Peter
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston
Name of publisher, distributor, etc.	McGraw-Hill
Date of publication, distribution, etc.	1998
300 ## - PHYSICAL DESCRIPTION
Extent	xxiv, 630 p.
500 ## - GENERAL NOTE
General note	Includes appendex, glossary & index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type	Books in Stacks (S)

Holdings
Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Full call number	Accession Number	Date last seen	item type
Management and Commerce	Management and Commerce	Science & Technology	2018-07-13	Not Known	658.8 CHU	151523	2018-07-13	Books in Stacks (S)
Management and Commerce	Management and Commerce	Science & Technology	2018-07-16	Not Known	658.8 CHU	160447	2018-07-16	Books in Stacks (S)
Management and Commerce	Management and Commerce	Science & Technology	2018-07-16	Not Known	658.8 CHU	133867	2018-07-16	Books in Stacks (S)

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