Marketing communications: interactivity, communities and content (Record no. 25848)

000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273717225
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark FIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Fill, Chris
245 ## - TITLE STATEMENT
Title Marketing communications: interactivity, communities and content
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii, 958 p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Accession Number Date last seen item type
        Main Library Main Library Science & Technology 2018-07-13 DSBI 658.8 FIL 240188 2018-07-13 Books in Stacks (S)
        Management and Commerce Management and Commerce Science & Technology 2018-07-16 DSBI 658.8 FIL 240189 2018-07-16 Books in Reference (R)
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