Marketing management / (Record no. 25891)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00514nam a2200205Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220107132929.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 201016b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8178086549 |
| 041 ## - LANGUAGE | |
| Language of text/sound track | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Author Mark | KOT |
| DDC Edition number | 23 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc. | [by] Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 706 p. |
| 500 ## - GENERAL NOTE | |
| General note | Index: p. I1-I30. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books in Stacks (S) |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Price | Total Checkouts | Full call number | Accession Number | Date last seen | Date last checked out | item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Engineering Library | Engineering Library | Science & Technology | 2018-07-16 | Not Known | 0.00 | 658.8 KOT | 254976 | 2018-07-16 | Books in Stacks (S) | ||||||
| Main Library | Main Library | MG (old) | 2018-07-16 | 0.00 | 658.8 KOT | 153883 | 2018-07-16 | Books in Stacks (S) | |||||||
| Management and Commerce | Management and Commerce | Science & Technology | 2018-07-13 | Not Known | 0.00 | 1 | 658.8 KOT | 150081 | 2023-06-07 | 2022-11-14 | Books in Stacks (S) | ||||
| Management and Commerce | Management and Commerce | Science & Technology | 2018-07-16 | Not Known | 0.00 | 658.8 KOT | 149241 | 2018-07-16 | Books in Stacks (S) | ||||||
| Management and Commerce | Management and Commerce | Science & Technology | 2018-07-16 | Not Known | 0.00 | 658.8 KOT | 152068 | 2018-07-16 | Books in Stacks (S) | ||||||
| Management and Commerce | Management and Commerce | Science & Technology | 2018-07-16 | Not Known | 0.00 | 2 | 658.8 KOT | 149242 | 2022-11-24 | 2022-11-11 | Books in Stacks (S) |