The Complete Database Marketer: tapping your customer base to maximize sales and (Record no. 41275)

000 -LEADER
fixed length control field 00408nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1557381925
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark HUG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hughes.M Aruther
245 #4 - TITLE STATEMENT
Title The Complete Database Marketer: tapping your customer base to maximize sales and
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chicago
Name of publisher, distributor, etc. Probus pub.
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent viii, 551 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 200.00 658.8 HUG 207333 2018-07-13 Books in Stacks (S)
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