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Brand together: how co-creation generates innovation and re-energizes brands (Record no. 6337)

000 -LEADER
fixed length control field	00406nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780749463250
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.4
Author Mark	IND
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	IND, Nicholas
245 ## - TITLE STATEMENT
Title	Brand together: how co-creation generates innovation and re-energizes brands
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London
Name of publisher, distributor, etc.	Kogan Page
Date of publication, distribution, etc.	2012
300 ## - PHYSICAL DESCRIPTION
Extent	x, 172 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Product management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type	Books in Reference (R)

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Price	Full call number	Accession Number	Date last seen	item type
				Management and Commerce	Management and Commerce	Science & Technology	2018-07-12	Not Known	13.90	658.4 IND	203150	2018-07-12	Books in Reference (R)
				Management and Commerce	Management and Commerce	Science & Technology	2018-07-16	Not Known	2432.50	658.4 IND	208203	2018-07-16	Books in Stacks (S)

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