Essentials of marketing: a global managerial approach+CD-ROM / William D. Perreault., Jr, E. Jerome McCarthy
By: PERREAULT, William .D., Jr.
Contributor(s): McCarthy, E. Jerome.
Publisher: Boston Irwin/McGraw-Hill 2006Edition: 10th ed.Description: xl, 638 p.ISBN: 9780072935899; 0072964642 [CD].Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.8 PER (Browse shelf) | NB791 | Available | 187213 | |
CD - Use in Library (PR) | Main Library e- Resources Section | PR | 658.8 PER (Browse shelf) | 187213 | Not for loan | NB791 |
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