Exploring marketing research / William G. Zikmund
By: Zikmund, William G.
Publisher: Chicago The Dryden Press 1985Edition: 2nd ed.Description: xxiii, 778 p.ISBN: 30056683.Subject(s): Marketing researchDDC classification: 658.8| Item type | Current location | Collection | Call number | Status | Notes | Date due | Barcode |
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Books in Stacks (S)
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Engineering Library Science & Technology | S | 658.8 ZIK (Browse shelf) | Available | ENG | 253342 |
Includes appendix, glossary and index
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