Writing a business plan : a practical guide / Ignatius Ekanem.
By: Ekanem, Ignatius.
Publisher: New York : Routledge, 2018Edition: 1 Edition.Description: pages cm.ISBN: 9781138206021 (hardback); 9781315465814(eBook).Subject(s): Business planning | Proposal writing in businessDDC classification: 808.066658 Online resources: eBook Single File| Item type | Current location | Call number | URL | Status | Date due | Barcode |
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e-Book
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Internet | 808.066658 EKA (Browse shelf) | https://doi.org/10.4324/9781315465814 | Available | NB3268 |
Includes index.
About the author -- Acknowledgements -- Introduction to this book -- Idea generation -- The contents of a business plan -- Executive summary -- Introduction to the business plan -- Business strategy -- Market research and marketing -- Finance -- Operations -- Hr-related tasks and legal compliance -- Risk analysis, growth and exit planning -- Conclusion -- Appendices -- Example of turning a hobby into a business : Lawton Dancewear -- Example of finding a gap in the market : Tony Stone and Stoats Porridge bars -- Business plan template -- Sample business plan (1) : Wordfood enterprises -- Sample business plan (2) : Suzan Joseph Associates Ltd -- Example of mission statement : MacDonald -- Example of vision statement : MacDonald -- Index.
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