International marketing /[by] Philip R.Cateora, John M.Hess
By: CATEORA, Philip R | Hess, John M.
Publisher: Illinois Tata McGraw-Hill 1977Edition: 3rd ed.Description: xv, 761 p.ISBN: 72833718; 0070598797 [CD].Subject(s): Marketing | Export marketing
DDC classification: 658.84
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books in Stacks (S)
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Management and Commerce Science & Technology | S | 658.84 CAT (Browse shelf) | Available | 171815 | ||
Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.84 CAT (Browse shelf) | Available | 171816 | ||
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Books in Stacks (S)
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Management and Commerce Science & Technology | S | 658.84 CAT (Browse shelf) | Available | 66298 | ||
CD - Use in Library (PR)
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Main Library e- Resources Section | PR | 658.84 CAT (Browse shelf) | 171815 | Not for loan | NB808 | |
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CD - Use in Library (PR)
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Main Library e- Resources Section | PR | 658.84 CAT (Browse shelf) | 171816 | Not for loan | NB809 |
Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser
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| 658.84 BRO Readings & Cases in Direct Marketing | 658.84 CAT International marketing | 658.84 CAT International marketing | 658.84 CAT International marketing | 658.84 CAT International marketing | 658.84 CAT International Marketing / | 658.84 CUN Marketing in the international environment |
Includes bibliography and index.
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