Introduction to marketing : theory and practice / Adrian palmer
By: PALMER, Adrian.
Publisher: Oxford Oxford Univ. Press 2011Edition: 2nd ed.Description: xxiii, 551p.ISBN: 9780199577217.Subject(s): MarketingDDC classification: 658.8| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books in Reference (R)
|
Management and Commerce Science & Technology | R | 658.8 PAL (Browse shelf) | Available | 186706 | |
Books in Stacks (S)
|
Management and Commerce MG (old) | S | 658.8 PAL (Browse shelf) | Available | 186705 |
includes glossary and index.
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