Advertising and promotion: an integrated marketing communications perspective
By: Belch, George E | Belch, Michel, A.
Series: Irwin McGraw-Hill series in marketing. Publisher: Boston McGraw-Hill/Irwin 1998Edition: 4th ed.Description: xxii, 762 p.ISBN: 256218994.Subject(s): AdvertisingDDC classification: 659.1Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 142459 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 142460 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 142461 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 142462 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 143553 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 143554 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 BEL (Browse shelf) | Available | 220769 |
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