Marketing management: analysis, planning, and control /[by] Philip Kotler
By: KOTLER, Philip.
Publisher: USA Prentice-Hall 1980Edition: 4th ed.Description: 722 p.ISBN: 876920539.Subject(s): Marketing managementDDC classification: 658.8| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.8 KOT (Browse shelf) | Available | 71430 | |
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Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.8 KOT (Browse shelf) | Available | 135053 |
Includes index.
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