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Marketing management : analysis, planning, implementation and control Philip Kotler

By: Kotler, Philip.

Publisher: New Delhi Prentice-Hall of India 1997Edition: 9th ed.Description: xxxvii, 789 p.ISBN: 8120311787.Subject(s): MarketingDDC classification: 658.8

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Item type	Current location	Collection	Call number	Status	Notes	Date due	Barcode
Books in Stacks (S)	Engineering Library Science & Technology	S	658.8 KOT (Browse shelf)	Available	ENG		208503

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Previous	658.8 CUR Business and marketing for engineering and scientists	658.8 HAM The ultimate guide to strategic marketing : real World methods for developing successful, long-term marketing plans	658.8 KOT Marketing essentials	658.8 KOT Marketing management : analysis, planning, implementation and control	658.8 KOT Marketing management /	658.8 REA Readings and cases in basic marketing	658.8 SCH Study guide to accompany Schewe and Smith Marketing concepts and applications	Next

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Marketing management : analysis, planning, implementation and control Philip Kotler

By: Kotler, Philip.

Browsing Engineering Library Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser