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READINGS in marketing management form the European journal of marketing / edited by Gordon E.Greenley, David Shipley

Publisher: London McGraw-Hill 1988Description: vii, 326 p.ISBN: 70841837.Subject(s): Marketing managementDDC classification: 658.8

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Reference (R)	Management and Commerce Science & Technology	R	658.8 REA (Browse shelf)	Available		121104

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Previous	658.8 POC POCKET marketing	658.8 POC POCKET strategy	658.8 PRI Marketing: planning, implementation and control /	658.8 REA READINGS in marketing management form the European journal of marketing	658.8 RUG Marketing research: methodological foundations	658.8 SAX Marketing geography	658.8 SER SERVICES marketing: integrating customer focus across the firm	Next

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