The strategic and operational planning of marketing / [by] Gordon E.Greenley
By: GREENLEY, Gordon E.
Publisher: London McGraw-Hill 1986Description: xii, 252 p.ISBN: 70841543.Subject(s): Marketing managementDDC classification: 658.802Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.802 GRE (Browse shelf) | Available | 121118 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.802 GRE (Browse shelf) | Available | 121117 |
Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: R Close shelf browser
Includes index.
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