Basic Marketing : a global managerial approach / William D.Perreault, E.Jerome McCarthy
By: PERREAULT, William D | McCarthy, E.Jerome.
Publisher: Boston McGraw-Hill 2005Edition: 15th ed.Description: xli, 792 p.+CD-ROM.ISBN: 0072525231; 0072525274 [CD].Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Books in Reference (R) | Management and Commerce Science & Technology | R | 658.8 PER (Browse shelf) | Available | 187212 | ||
Books in Reference (R) | Management and Commerce Science & Technology | R | 658.8 PER (Browse shelf) | NB792 | Available | 186297 | |
CD - Use in Library (PR) | Main Library e- Resources Section | PR | 658.8 PER (Browse shelf) | 186297 | Not for loan | NB792 | |
CD - Use in Library (PR) | Main Library e- Resources Section | PR | 658.8 PER (Browse shelf) | 186297 | Not for loan | NB3035 |
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Includes index.
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