Consumer behavior / [by]Leon G.Schiffman, Leslie Lazar Kanuk
By: SCHIFFMAN, Leon G | Kanuk, Leslie Lazar.
Publisher: New Delhi Pearson education Asia 2002Edition: 7th ed.Description: xiii, 469 p.ISBN: 8178086395.Subject(s): Consumer behaviorDDC classification: 658.8343| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Main Library MG (old) | 658.8343 SCH (Browse shelf) | Available | 150363 | ||
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Management and Commerce Science & Technology | S | 658.8343 SCH (Browse shelf) | Available | 150097 |
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| 658.8 KOT Marketing management / | 658.8 OPE சந்தைப்படுத்தல் = Marketing | 658.8342 BLA Consumer behavior / | 658.8343 SCH Consumer behavior / | 658.84 STR E-Marketing / | 658.85 MAC The Four kinds of sales people: how and why they excel and how you can too | 659.1 API விளம்பரம் ஓர் அறிமுகம் |
Glossary: p G1-G14; Index: p. I1-I14
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