SMITH, P. R. Chaffey, Dave <br/><br/>
eMarketing excellence: the heart of e business  / 
[by]P.R.Smith, Dave Chaffey 
 - Oxford  Butterworth Heinemann  2003 
 - xiii, 340 p. 
<br/><br/> Includes glossary & index. 
<br/><br/><label>ISBN: </label>750653353 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic marketing<br/> Tele marketing
<br/><br/><label>Dewey Class. No.: </label>658.84  / SMI