Paliwoda, Stanley J., ed. <br/><br/>
INTERNATIONAL marketing reader 

 - London  Routledge  1995 
 - xx, 336 p. 
<br/><br/><label>ISBN: </label>415100399 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / INT