KOTLER, Philip <br/><br/>
Marketing management 

 - 13th ed. 
 - New Delhi  Prentice-Hall of India  2008 
 - xxxviii, 662 p. 
<br/><br/><label>ISBN: </label>9788120335707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT