LILIEN, Gary L. <br/><br/>
Marketing models 

 - New Jersey  Prentice Hall  1992 
 - xv, 803 p. 
<br/><br/><label>ISBN: </label>135619297 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / LIL