CHURCHILL, Gilbert A., Jr. Iacobucci, Dawn Israel, D. Marketing research : a South Asian perspective / [by] Gilbert A. Churchill., Jr., Dawn Iacobucci, D.Israel - Australia Cengage Learning 2011 - xxvi, 687 p. Includes appendixes and index. ISBN: 8131510190 Subjects--Topical Terms: Marketing research Dewey Class. No.: 658.83 / CHU