Sheth, Jagdish N. <br/><br/>
Marketing Theory: Evolution and Evaluation 

 - New York  John Wiley  1988 
 - xi, 231 p. 
<br/><br/><label>ISBN: </label>471635278 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHE