LOVELOCK, Christopher H. <br/><br/>
Services marketing 

 - 3rd ed. 
 - New Jersey  Prentice Hall International  1996 
 - xii, 660 p. 
<br/><br/><label>ISBN: </label>134613775 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing -management
<br/><br/><label>Dewey Class. No.: </label>658.8  / LOV