GILLIGAN, Colin <br/><br/>
Strategic marketing planing 

 - Amsterdam  Butterworth Heinemann  2003 
 - xii, 625 p. 
<br/><br/><label>ISBN: </label>750622466 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing- management
<br/><br/><label>Dewey Class. No.: </label>658.802  / GIL