APPLIED marketing and social research 
/edited by Ute Bradley 
 - New York  Van Nostrand Reinhold  1982 
 - xiii, 314 p. 
<br/><br/><label>ISBN: </label>442304374 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / APP