Shanthini, P. <br/><br/>
Impact of impulse goods advertisements and their buying behaviour among the high 

 - Bharathiar university 
 - Tamil nadu 
 - 198,xiv p. 
<br/><br/><label>ISBN: </label>256425 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels
<br/><br/><label>Dewey Class. No.: </label>658.87  / SHA