Carson, David., ed. <br/><br/>
SERVICES marketing: text and readings 

 - Dublin  Mercury  1996 
 - xvi, 277 p. 
<br/><br/><label>ISBN: </label>203918 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SER