Hawkins, Del <br/><br/>
CONSUMER behaviour: implications for marketing strategy 

 - Sydney  Richard D. Irwin  1994 
 - xxvi, 572 p. 
<br/><br/><label>ISBN: </label>256143390 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / CON