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601. Study guide to accompany Schewe and Smith Marketing concepts and applications / Charles D. Schewe, Robert Weber

by Schewe, Charles D | Weber, Robert.

Publisher: New York McGraw Hill Book 1983Availability: Items available for loan: Engineering Library [Call number: 658.8 SCH] (1).

602. Study guide to accompany stanton, Miller and Layton fundamentals of Marketingls of marketing

by Adams, Thomas J | Pascoe, Graham.

Edition: 2nd ed.Publisher: New York McGraw hill 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8076 ADA] (1).

603. Study guide: marketing- creating value for customers

by CHURCHILL, Gilbert A, Jr.

Publisher: Chicago Irwin 1995Availability: Items available for loan: Management and Commerce [Call number: 658.8 CHU] (1).

604. Successful marketing communications: a practical guide to planning and implement

by ACE, Cathy.

Publisher: Oxford ButterWorth- Heinemann 2001Availability: Items available for loan: Management and Commerce [Call number: 658.8 ACE] (2).

605. Successful marketing research: the complete guide to getting and using essential information about your customers and competitors / [by] Edward L.Hester

by HESTER, Edward L.

Publisher: New York John Wiley 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 HES] (2).

606. Sun tzu strategies for marketing : 12 essential principles for winning the war for customers / [by] Gerald A.Michaelson, Steven W.Michaelson

by MICHAELSON, Steven W | Michaelson, Steven W.

Publisher: New Delhi Tata McGraw-Hill 2006Availability: Items available for loan: Management and Commerce [Call number: 658.8 MIC] (1).

607. Sustainable marketing / Diane Martin, John Schouten

by Martin, Diane | Schouten, John.

Publisher: Noida Dorling Kindersley 2015Availability: Items available for loan: Main Library [Call number: 658.802 MAR] (1), Management and Commerce [Call number: 658.802 MAR] (3).

608. The 22 immutable laws of marketing

by Ries, Al.

Publisher: London Harper Collins 1993Availability: Items available for loan: Management and Commerce [Call number: 658.8 RIE] (1).

609. The 6 imperatives of marketing: lessons from the world's best companies

by Magrath, Allan J.

Publisher: New York American Management Association 1992Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAG] (1).

610. The agricultural marketing system

by RHODES, V.James.

Edition: 6th ed.Publisher: Arizona: Holcomb hathaway publishers, 2007Availability: Items available for loan: Agriculture Library [Call number: 338.13 RHO] (1).

611. The AMA handbook of marketing for the service industries

by Congram, Carole A.

Publisher: New York AMACOM 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 AMA] (1).

612. The bank marketing handbook

by ANDREW, Kenneth.

Publisher: Cambridge Woodhead-Faulkner 1987Availability: Items available for loan: Management and Commerce [Call number: 658.8 AND] (1).

613. The business and marketing environment

by PALMER, Adrian.

Publisher: London McGraw-Hill 1992Availability: Items available for loan: Management and Commerce [Call number: 658.8 PAL] (1).

614. The business and marketing environment

by PALMER, Adrian.

Edition: 2nd ed.Publisher: London McGraw-Hill 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 PAL] (1).

615. The business of farming: a guide to farm business management in the tropics / [by] David T.Johnson

by JOHNSON, David T.

Edition: 2nd ed.Publisher: London Macmillan 1991Availability: Items available for loan: Agriculture Library [Call number: 630.68 JOH] (1).

616. The Complete Database Marketer: tapping your customer base to maximize sales and

by Hughes.M Aruther.

Publisher: Chicago Probus pub. 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 HUG] (1).

617. The creative marketer / [by] Simon Majaro

by MAJARO, Simon.

Publisher: Oxford Butterworth-Heinemann 1993Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAJ] (2).

618. THE DARTNELL Sales promotion handbook

by Riso, Ovid., ed.

Edition: 7th ed.Publisher: Chicago The Dartnell corporation 1979Availability: Items available for loan: Management and Commerce [Call number: 658.8 DAR] (1).

619. The electronic financial markets of the future and survival strategies of the broker-dealers / [by]Lauren Libenberg

by LIEBENBERG, Lauren.

Publisher: New York Palgrave macmillan 2002Availability: Items available for loan: Management and Commerce [Call number: 658.84 LIB] (1).

620. The End of Corporate Imperialism / C. K. Prahalad, Kenneth Lieberthal

by PRAHALAD, C.K.

Publisher: Boston Harvard Business Press 2008Availability: Items available for loan: Management and Commerce [Call number: 658.84 PRA] (4).

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