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1. Developing business strategies

by AAKER, David A.

Edition: 3rd ed.Publisher: New York John Wiley & Sons 1992Availability: Items available for loan: Management and Commerce [Call number: 658.4012 AAK] (1).

2. Planning under pressure: the strategic choice approach

by FRIEND, John.

Publisher: Oxford Pergamon Press 1987Availability: Items available for loan: Management and Commerce [Call number: 658.4012 FRI] (1).

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