000 | 00421nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 180712s9999 xx 000 0 und d | ||
020 | _a471845299 | ||
082 |
_a658.8 _bCOH |
||
100 | _aCohen, William A. | ||
245 | _aDeveloping a winning marketing plan | ||
260 |
_aNew York _bJohn Wiley & Sons. _c1987 |
||
300 | _ax, 324 p. - | ||
440 | _aWiley series on business strategy. | ||
650 | _aMarketing | ||
942 | _cS | ||
999 |
_c11589 _d11589 |