000 | 00497nam a2200181Ia 4500 | ||
---|---|---|---|
999 |
_c11869 _d11869 |
||
005 | 20211220111235.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a8176490199 | ||
082 |
_a658.803 _bDIC _223 |
||
100 | _aBennett, Peter D., ed. | ||
245 |
_aDictionary of marketing terms / _cedited by Peter D. Bennett |
||
250 | _a2nd ed. | ||
260 |
_aChicago _bNTC Pub. _c1998 |
||
300 | _axiv, 316 p. | ||
500 | _aIncludes references. | ||
650 | _aMarketing-dictionary | ||
942 | _cPR |