| 000 | 00633 a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c125970 _d125969 |
||
| 005 | 20201015094444.0 | ||
| 008 | 200210b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781118533338 | ||
| 041 | _aEN | ||
| 082 |
_223 _a658.872 _bPAS |
||
| 100 |
_aPhillips, Robbin _eetal |
||
| 245 |
_aThe passion conversation _b: understanding, sparking, and sustaining word of mouth marketing _c/ Robbin Phillips, Greg Cordell, Geno Church, And John Moore |
||
| 260 |
_aHoboken _bJjohn Wiley & sons. _c2013 |
||
| 300 | _axii, 212 p. | ||
| 509 | _aNS | ||
| 650 | 4 |
_94872 _aDirect marketing |
|
| 650 | 0 |
_999648 _aWord-to-mouth-marketing |
|
| 942 | _cS | ||