| 000 | 00631nam a2200229Ia 4500 | ||
|---|---|---|---|
| 999 |
_c14874 _d14874 |
||
| 005 | 20220103134142.0 | ||
| 008 | 190807b ||||| |||| 00| 0 eng d | ||
| 020 | _a256081123 | ||
| 041 | _aEN | ||
| 082 |
_a658.83 _bDIL _223 |
||
| 100 | _aDILLON, William R. | ||
| 100 | _aMadden, Thomas, j | ||
| 100 | _aFirtle, Neil, H | ||
| 245 |
_aEssentials of marketing research / _c[by] William R.Dillon, Thomas J.Madden, Neil H.Firtle |
||
| 260 |
_aBoston _bIrwin _c1993 |
||
| 300 | _axvii, 556 p.- | ||
| 440 | _aIrwin series in marketing | ||
| 500 | _aInclude Index | ||
| 509 | _aNS | ||
| 650 | _aMarketing research | ||
| 942 | _cS | ||