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999 _c17204
_d17204
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008 180712s9999 xx 000 0 und d
020 _a133412482
082 _a658.8
_bCUN
_223
100 _aCUNDIFF,Edward W.
100 _aSTILL, Richard R.
100 _aGovoni, Norman, A.P
245 _aFundamentals of modern marketing
_c/[by]Edward W.Cundiff, Richard R.Still, Norman A. P.Govoni
260 _aNew Jersey
_bPrentice-Hall
_c1976
300 _a484 p.
500 _aIncludes index.
650 _aMarketing management
942 _cS