000 00419nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a201539721
082 _a658.8
_bBUZ
100 _aBUZZELL, Robert D.
245 _aGlobal marketing management: cases and readings
250 _a3rd ed.
260 _aCalifornia
_bAddison-Wesley pub.
_c1995
300 _ax, 686 p.
650 _aMarketing management
942 _cS
999 _c17890
_d17890