000 | 00419nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 180712s9999 xx 000 0 und d | ||
020 | _a201539721 | ||
082 |
_a658.8 _bBUZ |
||
100 | _aBUZZELL, Robert D. | ||
245 | _aGlobal marketing management: cases and readings | ||
250 | _a3rd ed. | ||
260 |
_aCalifornia _bAddison-Wesley pub. _c1995 |
||
300 | _ax, 686 p. | ||
650 | _aMarketing management | ||
942 | _cS | ||
999 |
_c17890 _d17890 |