| 000 | 00467nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c185875 _d185874 |
||
| 005 | 20250108085610.0 | ||
| 008 | 241231b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780077861032 | ||
| 041 | _aEN | ||
| 082 |
_223 _a658.8 _bKER |
||
| 100 | _aKerin, Roger A. [et al.] | ||
| 245 | _aMarketing | ||
| 250 | _a12th ed. | ||
| 260 |
_aNew York _bMcGraw Hill Education _c2015 |
||
| 300 | _axliv, 740 p. | ||
| 509 | _aNS | ||
| 650 | 0 |
_9124117 _a Marketing |
|
| 942 | _cR | ||