000 | 00536nam a2200193Ia 4500 | ||
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999 |
_c25795 _d25795 |
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005 | 20220105100139.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a256189684 | ||
082 |
_a658.8 _bMAR _223 |
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100 | _aBerkowitz, Eric N. | ||
245 |
_aMARKETING / _c[by] Eric N.Berkowitz...[et.al.] |
||
250 | _a5th ed. | ||
260 |
_aBoston _bIrwin/McGraw-Hill _c1997 |
||
300 | _axxxii, 736 p.- | ||
440 | _aIrwin series in marketing | ||
500 | _aIncludes references & index. | ||
650 | _aMarketing management | ||
942 | _cS |