| 000 | 00552nam a2200193Ia 4500 | ||
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| 999 |
_c25814 _d25814 |
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| 005 | 20220420113128.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a30574315 | ||
| 082 |
_a658.8 _bKUR _223 |
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| 100 | _aKURTZ, David L. | ||
| 100 | _aBOONE, Louis E. | ||
| 245 |
_aMarketing _c[by] David L.Kurtz, Louis E.Boone |
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| 260 |
_aChicago _bDryden press _c1981 |
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| 300 | _axxv, 685 p.- | ||
| 440 | _aDryden press series in marketing | ||
| 500 | _aIncludes appendixes, glossary and index | ||
| 650 | _aMarketing management | ||
| 942 | _cS | ||